Keep the invitation simple. “We need to have a few people look at our Web site and give us some feedback. It’s very easy, and would take about forty-five minutes to an hour. And you’ll be paid $___ for your time.”

picture loading error handler
253 thought(s)253

Don’t make me think

Being an expert in online usability Krug gathered his experience in a wonderful book. This summary of key thoughts will help you to remember most important principles and laws.

Explore more quotes