Use as much space as necessary. The temptation is to not want to use any space because (a) you can’t imagine that anybody doesn’t know what this site is, and (b) everyone’s clamoring to use the Home page space for other purposes.

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Don’t make me think

Being an expert in online usability Krug gathered his experience in a wonderful book. This summary of key thoughts will help you to remember most important principles and laws.
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