The insurance industry communicates through codes and check-off boxes. If there's no check-off box for you, you don't exist.
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Madonna remains the most visible performer on the planet, as well as one of the wealthiest, but would anyone seriously say that artistic self-development is her primary motivating principle? She is too busy with Kabbalah, fashion merchandising, adoption melodramas, the gym, and ill-starred horseback riding to study art.