You cannot base a whole movie on just the imagery alone. It has to be the story and the characters.

In dire economic times, movies are relatively inexpensive entertainment for the whole family.

I believe in the nobility of entertaining people and I take great, great pride that people are willing to give me two or three hours of their busy lives.

You cannot base a whole movie on just the imagery alone. It has to be the story and the characters.

If you're sitting in your minivan, playing your computer animated films for your children in the back seat, is it the animation that's entertaining you as you drive and listen? No, it's the storytelling. That's why we put so much importance on story. No amount of great animation will save a bad story.

I've got Disney blood running through my veins.

Soon I learned that the worse the puns and jokes, the funnier they could be, if you knew how to deliver them.

I realized that people make cartoons for a living. It had never dawned on me that you could do this as a career.

Never in the history of cinema has a medium entertained an audience. It's what you do with the medium.

The art challenges the technology, and the technology inspires the art.

Animation is the one type of movie that really does play for the entire audience. Our challenge is to make stories that connect for kids and adults.

Sure, they were simple desk lamps with only a minimal amount of movement, but you could immediately tell that Luxo Jr. was a baby, and that the big one was his mother. In that short little film, computer animation went from a novelty to a serious tool for filmmaking.

Walt Disney had always tried to get more dimension in his animation and when I saw these tapes, I thought, This is it! This is what Walt was waiting for! But when I looked around, nobody at the studio at the time was even halfway interested in it.

We make the kind of movies we like to watch. I love to laugh. I love to be amazed by how beautiful it is. But I also love to be moved to tears. There's lots of heart in our films.

Animation is the only thing I ever wanted to do in my whole life. I have no desire for live-action or anything else.

I do what I do because of Walt Disney - his films and his theme park and his characters and his joy in entertaining.

There is such amazing talent at Disney. My job is 100% creative, and I am very excited to creatively lead them.

Every single Pixar film, at one time or another, has been the worst movie ever put on film. But we know. We trust our process. We don't get scared and say, 'Oh, no, this film isn't working.'

I quickly realized that this medium had a lot to offer someone like me. To do Disney-quality hand-drawn cartoons, you have to be a master of two art forms. Seriously, you have to be able to draw like a Leonardo da Vinci or a Michelangelo. But also you have to know movement and timing and control that through 24 frames a second.

I love movies that make me cry, because they're tapping into a real emotion in me, and I always think afterwards: how did they do that?

'Bambi' is an amazing film, and when you watch it today, it's just as beautiful. It's timeless. It's just as beautiful today as it was back then.

'Bolt' was made by Walt Disney Animation Studios, not by Pixar.

'Cars 2' is about a character learning to be himself. There's times in our lives where people always say, 'Well, you've gotta act differently. You should always be yourself.' That's the emotional core of the story.

'Cars' is simply near and dear to my heart.

'Cars' was about Lightning McQueen learning to slow down and to enjoy life. The journey is the reward.

'Finding Nemo' was originally shot in 3D.

A good part of my leadership skills is crafted from learning from experiences early in my career that were not positive experiences.

Art challenges technology, but technology inspires the art.

As a filmmaker, I'm very collaborative. I don't pretend to know everything that is needed to make a movie. What I like to do is get together with a group of people, starting with developing the story and bounce around ideas.

At Pixar, 'Wall-E' was our ninth film, and they've all been successes - more than that, they've all really touched people. Everybody wonders, 'How do you do it?' Well, how do you not do it? You just work hard.

At Pixar, after every movie we have postmortum meetings where we discuss what worked and what didn't work.

At Pixar, good ideas may be cut from a film, but they are never forgotten.

At Pixar, we do sequels only when we come up with a great idea, and we always strive to be different than the original.

At Pixar, we've been huge fans of any new technology that makes the viewer experience of our movies better. Blu-ray is the best yet because the picture quality, especially for our movies, is unbelievable.

Car love is the sound of a throaty V-8 rumbling and revving, the acceleration throwing you back in the seat - especially when you get on a beautiful, winding road and the light's dappling through the trees.

Computers don't create computer animation any more than a pencil creates pencil animation. What creates computer animation is the artist.

Every Pixar movie at one time was the worst motion picture ever made.

Every movie has three things you have to do - you have to have a compelling story that keeps people on the edge of their seats; you have to populate that story with memorable and appealing characters; and you have to put that story and those characters in a believable world. Those three things are so vitally important.

Every technology that comes into filmmaking is first a gimmick. Think about sound with 'The Jazz Singer' or the first colour or surround sound - it takes a while for filmmakers to understand how to use it.

Every young person gets so excited about new software packages and new technology.

Everything I do and everything Pixar does is based on a simple rule: Quality is the best business plan, period.

For me, personally, I will always do G-rated films, which the world needs more of.

Growing up, my favorite TV show was 'The Man From U.N.C.L.E.', hands down.

I always laugh at these companies that have these rules saying, 'You're only allowed to have this or that on your desk.' It's no fun to work at a place like that.

I am so proud that 'Up' is Pixar's 10th film. I think it's the funniest film that we've ever made and also one of the most beautiful.

I am, by nature, an honest person. I wear my emotions on my sleeve. There is no 'behind closed doors' with me.

I believe in research you cannot do enough research; believability comes out of what's real.

I believe in research. Each movie at Pixar involves research with college professors or taking trips to learn as much as we can about a particular subject matter.

I believe once you watch a Miyazaki film, you'll get hooked.