appellativ/appelierend — Es wird versucht, den Leser zu einem bestimmten Verhalten aufzufordern/einer bestimmten Haltung zu bewegen Beispiel: Rede, Wahlprogramm

Sachtexte informieren den Leser und liefern Fakten zu einem bestimmten Thema. Das bedeutet, dass Informationen in sachlichen Texten wahrheitsgemäß dargelegt werden.

Sachtexte sind so verfasst, dass sie neutral und so präzise wie möglich informieren. Deswegen findet man wenig Fantasie oder Ausschmückungen in ihnen. Es geht vielmehr darum, dass der Leser einen Vorgang, eine Handlung oder eine Meinung nachvollziehen kann.

Informativ/informierend/darstellend

expressiv

Kommentierend

argumentativ/argumentierend

normativ/normierend

Essay: •geistreiche und sprachlich anspruchsvolle Abhandlung zu einem Thema aus z. B. Wissenschaft, Politik, Gesellschaft, Literatur, Religion

Essay: •gekennzeichnet durch Leichtigkeit, Unbefangenheit, stilistische Virtuosität und den Einsatz von Humor, oft Verzicht auf objektive Nachweise und definitive Antworten

Essay: •ausgehend von konkreter Fragestellung werden in freier, oft unsystematischer Form Pro- und Kontrapositionen rhetorisch geschickt dargestellt, wobei persönliche Ansichten und Erlebnisse im Vordergrund stehen können

Glosse: •zugespitzte, wertende Anmerkung zu tagesaktuellem Thema mit abschließender Pointe •satirische Form des Kommentars, oft zahlreiche rhetorische Mittel (z. B. Hyperbel, Ironie)

Interview: •Wiedergabe eines Frage-Antwort-Gesprächs zwischen Journalist und einer oder mehreren Personen (meist des öffentlichen Lebens, d. h. aus Film/Fernsehen, Politik, Sport usw.) •Ziel z.B. Klärung eines strittige Sachverhalts, Vorstellung einer Person, Meinungsäußerung

Kommentar: •subjektiv wertender Meinungsbeitrag zu aktuellem bzw. allgemein bekanntem Thema •Autor legt persönlichen Standpunkt sprachlich geschickt dar, versucht Leser argumentativ zu überzeugen, teils ironisch-spöttischer Stil •beginnt meist mit Hintergrunderläuterungen zum Thema und endet mit Fazit bzw. Apell

Rede: •öffentlicher Vortrag (basierend auf schriftlichem Konzept) zu einem gesellschaftlichen, privaten oder geschäftlichen Thema, oft mit dem Ziel, Zuhörer von den eigenen Ansichten zu überzeugen •geschickter Einsatz rhetorischer Mittel und Adressatenbezug durch direkte Ansprache

Starbucks goes to a great effort, and pays twice as much for its coffee as its competitors do, and is very careful to help coffee producers in developing countries grow coffee without pesticides and in ways that preserve forest structure.

I didn't know how to write a novel, so I sort of let it happen in waves. The only way I could write it was to think like scenes in a movie.

There are some people who are always on the run, so much so that they find it hard to fit in the study of God's word.

Good Christ, a Jewish man with parents alive is a fifteen year old boy, and will remain a fifteen year old boy till they die!

These girls play tennis first and foremost, the fact that many of them are very glamorous is a major bonus for any promoter.

I just like to make people laugh.

I still look forward to doing things I've never done before. But the fear beforehand is always worse than the actual moment. Leading up to it, especially before the match, is when the butterflies are at their worst. But in the match, the creatures - my fans - fuel me. They're a huge superpower for me and my survival.

Never forget, son, when you represent Texas, always go first class.

I remember being a kid and sleeping over at my friend's house and staying up late and watching 'Nosferatu.' Vampire movies are supposed to be secret and bad. They should be rated R.

Sexuality and femininity is an accumulation of age and wisdom and comfort in your own skin.

Be peaceful, be courteous, obey the law, respect everyone; but if someone puts his hand on you, send him to the cemetery.

I think I've got the best staff in television.

Economic growth and human development need to go hand in hand. Human values need to be advocated vigorously.

I think you may see again a rise at the federal government level for a - a call for the federal constitutional amendment, because people want to make sure that this definition of marriage remains secure, because after all, the family is the fundamental unit of government.

Basically, an artist should be a mirror, or a reflection of society or his or her environment. What you see is what you can articulate.

With us, it's a very specific audience. If you like steak, this is it for you.

Freedom consists not in doing what we like, but in having the right to do what we ought.

I'm no longer interested in being in big commercial films.

I want to be the Denzel of acting and the Michael Jackson of music.

When I was younger, I just liked the sound of different accents, and I used to just play around to see if I could do things. I hear accents like music, so that's what helps me to learn them.

Many have puzzled themselves about the origin of evil. I am content to observe that there is evil, and that there is a way to escape from it, and with this I begin and end.

The calmest husbands make the stormiest wives.

I rise today to discuss the National Intelligence Reform bill. I commend my colleagues in both Houses for their hard work in coming to an agreement. As with any conference, each voice is heard, but none can dominate and compromise must be achieved.

Writing nonfiction has been my most serious education, and for all those years it kept me from even glancing in the direction of despair.