I always thought marketing in general was an interesting kind of thing. I always liked commercials and billboards.
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I've always wanted to do a segment on a talk show. Jay Leno has been such a good friend, and if he would allow me, I'd have to get it all together, but I'd like to go on 'The Tonight Show' and do a set with no props. Or come out with a trunk and never touch it. Or come out with a clear trunk with nothing in it.
There is probably a perverse pride in my administration... that we were going to do the right thing, even if short-term it was unpopular. And I think anybody who's occupied this office has to remember that success is determined by an intersection in policy and politics and that you can't be neglecting of marketing and P.R. and public opinion.