Careers in virtually all academic disciplines are fostered by being a superstar who knows more about one subject than anyone else in the world.

I have been primarily interested in how and why ordinary people do unusual things, things that seem alien to their natures. Why do good people sometimes act evil? Why do smart people sometimes do dumb or irrational things?

After doing psychology for half a century, my passion for all of it is greater than ever.

Careers in virtually all academic disciplines are fostered by being a superstar who knows more about one subject than anyone else in the world.

Human behavior is incredibly pliable, plastic.

I started studying shyness in adults in 1972. Shyness operates at so many different levels. Out of that research came the Stanford shyness clinic in 1977.

Being hurt personally triggered a curiosity about how such beliefs are formed.

Academic success depends on research and publications.

There are no limits to what I would do to make my classes exciting, interesting, unpredictable.

The line between good and evil is permeable and almost anyone can be induced to cross it when pressured by situational forces.

The Stanford prison experiment came out of class exercises in which I encouraged students to understand the dynamics of prison life.

At North Hollywood High School, I was shunned by everyone. I would sit down in the cafeteria, and students would get up from the table and walk away. They thought I was from the Mafia.

Heroes are those who can somehow resist the power of the situation and act out of noble motives, or behave in ways that do not demean others when they easily can.

What happens when good people are put into an evil place? Do they triumph or does the situation dominate their past history and morality?

I was discriminated against because I was Jewish, Italian, black and Puerto Rican. But maybe the worst prejudice I experienced was against the poor. I grew up on welfare and often had to move in the middle of the night because we couldn't pay the rent.

The level of shyness has gone up dramatically in the last decade. I think shyness is an index of social pathology rather than a pathology of the individual.

One can't live mindfully without being enmeshed in psychological processes that are around us.

What troubles me is the Internet and the electronic technology revolution. Shyness is fueled in part by so many people spending huge amounts of time alone, isolated on e-mail, in chat rooms, which reduces their face-to-face contact with other people.

Situational variables can exert powerful influences over human behavior, more so that we recognize or acknowledge.

Evil is knowing better, but willingly doing worse.

My early childhood prepared me to be a social psychologist. I grew up in a South Bronx ghetto in a very poor family. From Sicilian origin, I was the first person in my family to complete high school, let alone go to college.

Prejudice and discrimination have always been a big part of my life. When I was 6, I got beat up and called dirty Jew boy because they thought I looked Jewish.

Time perspective is one of the most powerful influences on all of human behavior. We're trying to show how people become biased to being exclusively past-, present- or future-oriented.

Bullies are often people who are shy and can't make friends easily, so, as the theme of the movie 'A Bronx Tale' tells us, it is better to be feared if you can't be loved.

Bullies may be the perpetrators of evil, but it is the evil of passivity of all those who know what is happening and never intervene that perpetuates such abuse.

I'm saying to be a hero is means you step across the line and are willing to make a sacrifice, so heroes always are making a sacrifice. Heroes always take a risk. Heroes always deviant. Heroes always doing something that most people don't and we want to change - I want to democratise heroism to say any of us can be a hero.

Ideas for my first experiments in human aggression came from discussions we had in a research seminar about William Golding's 'Lord of the Flies.'

Many cults start off with high ideals that get corrupted by leaders or their board of advisors who become power-hungry and dominate and control members' lives. No group with high ideals starts off as a 'cult'; they become one when their errant ways are exposed.

Most of the evil of the world comes about not out of evil motives, but somebody saying 'get with the program, be a team player;' this is what we saw at Enron, this is what we saw in the Nixon administration with their scandal.

That human behavior is more influenced by things outside of us than inside. The 'situation' is the external environment. The inner environment is genes, moral history, religious training.

There are times when external circumstances can overwhelm us, and we do things we never thought. If you're not aware that this can happen, you can be seduced by evil. We need inoculations against our own potential for evil. We have to acknowledge it. Then we can change it.

When someone is anonymous, it opens the door to all kinds of antisocial behavior, as seen by the Ku Klux Klan.

A good cult delivers on its promises. A good cult nourishes the needs of its members has transparency and integrity and creates provisions for challenging its leadership openly. A good cult expands the freedoms and well being of its members rather than limits them.

Many cults start off with high ideals that get corrupted by leaders or their board of advisors who become power hungry and dominate and control members lives. No group with high ideals starts off as a cult they become one when their errant ways are exposed.

Bullies may be the perpetrators of evil but it is the evil of passivity of all those who know what is happening and never intervene that perpetuates such abuse.

I can remember the frustration of not being able to talk. I knew what I wanted to say, but I could not get the words out, so I would just scream.

What I try to do for my readers is to pass on some of the things that I found out about being thirteen after doing it for forty years.

In this watering-place I acted an heroic character, badly studied; and being a novice on such a stage, I forgot my part before a pair of lovely blue eyes.

Young people discovering their sexuality must know they walk with a strong tradition and that they are not alone. They have a right to information without being pressured.

Being a publicist is like management in a lot of ways - you're their friend, you're their mother, you're their confidante.

I mean, all alternative comedy is are comedians that have being doing it for so long, for so long, that they were relaxed enough to start becoming personal on stage.

I became hooked on the idea of being able to shoot an image and process it myself, and end up with a product.

Being a cover artist is not like being a real artist. That's just copying what someone else did.

It is too maddening. I've got to fly off, right now, to some devilish navy yard, three hours in a seasick steamer, and after being heartily sick, I'll have to speak three times, and then I'll be sick coming home. Still, who would not be sick for England?

I don't like being recognised, I have no interest in being famous at all, I just do what I do. If I could be like Captain Kirk and beam myself up and then beam myself down, I would!

I'm glad I'm not Brezhnev. Being the Russian leader in the Kremlin. You never know if someone's tape recording what you say.

Being a musician is what I do, but it's not what I am.

We're all like children. We may think we grow up, but to me, being grown up is death, stopping thinking, trying to find out things, going on learning.

We've had it very clear to the Bosnians that our obligation to equip and train their forces is completely conditional on the foreign forces being gone.