Elastic demand — situations in which a change in price creates a change in demand.

What are the main responsibilities of the marketing department?

Advertising

Brand

Brand loyalty

Commission

Competitive advantage

Demographics

focus group

Image

Inelastic demand

Markdown

Market

Market research

Marketing mix

Marketing Plan

Niche

Personal selling

Presale

Psychographics

Public Relations

Publicity

Sales forecast

Sales quota

It is the right of government to protect the weak; it is the right of the weak to find in their courts fair treatment before the law.

See the genius in everyone you encounter. Just as the mountain cannot crack a nut though it can carry a forest on its back so too does every living creature have its own perfection built into it.

We're all caught up in circumstances, and we're all good and evil. When you're really hungry, for instance, you'll do anything to survive. I think the most evil thing - well, maybe that's too strong - but certainly a very evil thing is judgment, the sin of ignorance.

Secure property in hand leads to peace in mind.

Everyone has egos, and you want to come out on top. You have to pick yourself up and go at it again.

Reagan's dead, and he was a lousy President.

I won twenty-eight games in thirty-five and I couldn't believe my eyes when the Cards sent me a contract with a cut in salary. Mr Rickey said I deserved a cut because I didn't win thirty games.

Congress has an obligation to protect our country's natural beauty, embodied in our nation's parks, rivers, and breathtaking landscapes.

But my question is, am I compromising by adapting my words for the audience and where is the line beyond which I am not adapting words, but changing my position?

The first day I arrived, they told me to go home and get rid of that cold.

More scientific language and less diplomatic rhetoric may make this world even better.

My sense of myself is that I was a rather unformed kind of person trying to make myself up out of bits of spit and string.

My inbox is now bulging with touching emails from young women scientists who have been kind enough to write and thank me for inspiring them and helping them on their way. It has also been of great comfort to me to see many women at the top of science testifying for my record in supporting women scientists.

When politics is no longer a mission but a profession, politicians become more self-serving than public servants.

One is always considered mad, when one discovers something that others cannot grasp.

Smash the control images. Smash the control machine.

English has been this vacuum cleaner of a language, because of its history meeting up with the Romans and then the Danes, the Vikings and then the French and then the Renaissance with all the Latin and Greek and Hebrew in the background.

You can do what you want to do. You can be what you want to be.

Presumption first blinds a man, then sets him a running.

If someone thinks I'm posh, it just shows how lowly they are. Some people think I went to Eton. I'm far too stupid to get into Eton.

Don't be into trends. Don't make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live.

Sooner or later we've got to tie the saving of the natural world to our own public welfare.

You can be powerful without being loud and aggressive.

There are things that I would say that you could call an instant of time; or better, a now. As we live we seem to move through a succession of instants of time, nows, and the question is, what are they? There are where everything in the universe is at this moment, now.