The user has a right to access the data that company collects and processes on him/her — Right to access gives user possibility to verify the lawfulness of data processing: verify who are the recipients of data, what is the logic of automated data processing and what consequences can such processing have, e.g. Why certain products are being advertised to him/her
The upcoming European privacy law has become famous for being strict towards businesses and friendly towards customers, users and data-subjects. Get to know GDPR and your rights under the new data protection law. This knowledge will help you understand how to gain more control over your data. It will also help you understand how to deal with the flow of privacy e-mails you have been receiving.