Sometimes a customer service problem or any defect, for that matter is rooted as much as five steps away from where it shows itself. One solitary person at a counter somewhere can’t solve it alone. It needs the best thinking of everyone connected to the process.. — because they are fully committed to giving the customer every reason to keep coming back again and again.
Each time you get to the bottom of a defect in this way, you improve your customer service while simultaneously lowering your cost over the long haul. It’s a win-win all around.