What are they afraid of? — What are your audience’s pain points and how can you alleviate them? One of the most important questions of all.

Who’s the work for?

What’s it for?

What is the worldview of the audience you’re seeking to reach?

What story will you tell? Is it true?

What change are you seeking to make?

How will it change your status?

How will you reach the early adopters/neophiliacs?

Where’s the network effect that will propel this forward?

Celebrity or no celebrity, I think a lot of females deal with the fear of being abducted.

You create yourself moment to moment. You are not born as a fixed entity, but only as a infinite potentiality.

When we were shooting 'Oz,' my wife was doing 'Beauty and the Beast' on Broadway, singing and dancing. It was an interesting dichotomy in our house.

If one has not influence to stem the torrent of popular delusion he is reduced to the melancholy part of a spectator in the midst of the ruin.

To become an able and successful man in any profession, three things are necessary, nature, study and practice.

It's rare for me to read any fiction. I almost only read nonfiction. I don't believe in guilty pleasures, I only believe in pleasures. People who call reading detective fiction or eating dessert a guilty pleasure make me want to puke.

Often, farmers have difficulty finding secondary markets for their outgrades and have no choice but to leave fresh produce unharvested to rot in the field. Gleaning Network U.K. coordinates teams of volunteers with willing farmers across the U.K. to direct this fresh surplus produce to charities that redistribute it to people that need it most.

I respect people. For me to say 'hate' was a bad word, and I didn't mean to use it.

This is one of the disadvantages of wine, it makes a man mistake words for thoughts.

A body smiles, like, 72 times a day. Where does that smile go? That's what I want to know.

Family doesn't necessarily mean that you have to have a mother, a father, a little brother, and an older sister.

Photography is an immediate reaction, drawing is a meditation.

I thought I'd have the baby, and get super fit and strong straight away.

What do you want to be a sailor for? There are greater storms in politics than you will ever find at sea. Piracy, broadsides, blood on the decks. You will find them all in politics.

Words may be false and full of art; Sighs are the natural language of the heart.

There's no violence coming from the Occupy protesters.

Everybody has parents. As a dramatist, whenever you write a character, you must write their parents as well, even if the parents aren't there.

I don't watch much TV at all.

Most of us experience a life full of wonderful moments and difficult moments. But for many of us, even when we are most joyful, there is fear behind our joy.

I'm not going to party. I'm going to go do something that will make me break a sweat.

All great men endure tribulations to achieve their goals.

Alternative medicine plays into this exaggerated notion that you can prevent disease simply by doing the right thing.

Government is a trust, and the officers of the government are trustees. And both the trust and the trustees are created for the benefit of the people.

If you're playing a poker game and you look around the table and and can't tell who the sucker is, it's you.