Позитивное фиксирование установки ускоряет обработку воздействия стимула, негативное фиксирование установки замедляет (по сравнению с ситуацией отсутствия фиксирования установки) обработку воздействия стимула.

В психологии фиксирование установки (эффект предшествования, прайминг) — это механизм имплицитной памяти, обеспечивающий неосознанное и непреднамеренное влияние однократного воздействия стимула, какого-либо вида, на реакцию на последующий стимул.

Например, слово МЕДСЕСТРА распознается быстрее после слова ДОКТОР, чем после слова ХЛЕБ.

Существуют перцептивный, семантический и концептуальный прайминг.

Исследования, однако, еще не установили с достаточной точностью продолжительность (день? неделю?) эффекта прайминга, но начало его действия может быть практически мгновенным.

Прайминг проявляется сильнее, когда два стимула имеют одну модальность. Например, визуальный прайминг сильнее всего проявляется при поступлении визуальных сигналов, а словесный прайминг - в случае словесных сигналов.

Однако прайминг также происходит между сигналами разной модальности, или между семантически связанными словами, такими как «доктор» и «медсестра».

Экстрастриарная кора (показана жёлтым и оранжевым цветом), как предполагается, участвует в процессах фиксирования установки

Зафиксированная установка является менее глубинным и общим явлением, чем психологическая установка — неосознанное психологическое состояние, внутреннее качество субъекта, базирующееся на его предшествующем опыте, предрасположенности к определённой активности в определённой ситуации.

Частным случаем прайминга является эффект привязки — особенность оценки числовых значений человеком, из-за которой она смещается в сторону ранее воспринятых чисел, даже если эти числа не имеют никакого отношения к оцениваемому значению.

По своим характеристикам объект памяти, реализующий фиксирование установки, является автоматически исполняемым объектом (процедурой) процедурной памяти.

When I ask the young people from California why they want to go to New York, and the ones from the East why they're determined to go West, I hear what you'd expect: new challenges, different weather, boyfriends, girlfriends, to make a name... They laugh when I say, 'But your poor mother.'

The distrust of wit is the beginning of tyranny.

To sin offers repentance and forgiveness; not to sin offers only punishment.

I didn't come from a background of films. I didn't even really ever watch films. The fact is, my parents weren't into that stuff, and neither was I.

Life and families and babies are all joyous gifts. But if we do not begin to truly account for our numbers, we will surely create an ecological crisis that will only lead to anguish and despair.

In politics, you must let the other person have your way.

My psycho-analytic work has convinced me that when in the baby's mind the conflicts between love and hate arise, and the fears of losing the loved one become active, a very important step is made in development.

I'm, like, everybody's friend. I'm one of those dudes. I can be friends with anybody. Any race of person, any personality, I can kind of deal with them. I accept different types of people.

Put your heart, mind, intellect and soul even to your smallest acts. This is the secret of success.

Really the topic of breakfast cereal is generally a very boring one.

Community begins in mystery and ends in administration. Leaders move away from people and into paper.

When you have somebody in a position of power show interest in you after you've kind of been down and out, that's a big boost.

You learn in the pros that errors can be costly.

Age isn't a barrier to playing the bass, and I've definitely improved over the years, although maybe I'm not as flash as I once was. But looking back, I can't imagine a life without a guitar.

Cape Town's beaches are superb and while the water on the Atlantic side is damn cold, it's very pleasant on the other side. Bring your golf clubs if you play - Cape Town has some fabulous golf courses.

I've had my share of dark days of the soul. I try not to focus on it too much so it doesn't get to me.

I have such respect for 'Democracy Now!'

Dali is like a man who hesitates between talent and genius, or, as one might once have said, between vice and virtue.

To ward off alienation and gloom, it is only necessary to remember the unremembered heroes of the past, and to look around us for the unnoticed heroes of the present.

I went to Holland Christian High School in Holland, Michigan, and to Calvin College in Grand Rapids, Michigan.

I wonder what it means about American literary culture and its transmission when I consider the number of American poets who earn their living teaching creative writing in universities. I've ended up doing that myself.

I saw a DJ from Germany called Sven Vath. I saw him in the club, he played for six hours and I was just totally intrigued, because everything he played I'd never heard before and everything he did I'd never seen before. I was so blown away by what he did.

If you make me your president, I'm going to put the country ahead of the party. I'm going to do what it takes to defend this nation. This nation has been great to me, and that's the only way I know to pay you back.

It would be wonderful to become what Oprah has become: she is in such a class of her own, as an entrepreneur, as a performer and an icon. The idea of building a series of programmes and choosing people that I think have talent to do them would be a very interesting idea. I would love to show that television can have soul, depth and range.