The Four Laws of Behavior Change are a simple set of rules we can use to build better habits. They are 1. make it obvious 2. make it attractive 3. make it easy 4 make it satisfying
Takeaways from the self-help book that is designed to drive behavior change over the long term.
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I live a half mile from the San Andreas fault - a fact that bubbles up into my consciousness every time some other part of the world experiences an earthquake. I sometimes wonder whether this subterranean sense of impending disaster is at least partly responsible for Silicon Valley's feverish, get-it-done-yesterday work norms.