13. They are patient When you try to force people to agree instantly, studies show that they are actually more likely to stand by their original opinion. If your position is strong, you shouldn’t be afraid to back off and give it time to sink in. Good ideas are often difficult to process instantly.
Whether you’re convincing your boss to fund your project or your preschooler to put his shoes on, persuasion is a skill that’s instrumental to your success in life. Persuasive people have an uncanny ability to get you leaning toward their way of thinking. Their secret weapon is likeability. They get you to like more than their ideas; they get you to like them. A summary of thoughts from Travis.