If dogs don’t like your dog food, the packaging doesn’t matter.
We are surrounded my advertising all the time. Some stay in mind others not. Here are some basic views about it.
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I was in Christian broadcasting back in the 1970s. I was director of communications for James Robinson, and I really thought Christian broadcasting was going to be my career. There have been so many twist and turns in my life; of course I haven't been a pastor for almost 22 years, but it was a very important part of my life.
No longer do companies study consumers' psyches only by asking people what they think about technology and how they use it. Now they conduct observational research, dispatching anthropologists to employ their ethnographic skills by interviewing, watching and videotaping consumers in their natural habitats.